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Integrating AD Tag VAST or VMAP

Teyuto is an ad management platform that enables publishers to efficiently distribute video ads across their digital properties. To seamlessly integrate AD Tag VAST (Video Ad Serving Template) or VMAP (Video Multiple Ad Playlist) with Teyuto, it is crucial to grasp the functionality of these standards and identify compatible ad providers. In the following, I will furnish a comprehensive guide on executing this integration.

What is VAST and VMAP?​

  • VAST (Video Ad Serving Template)

VAST is an Interactive Advertising Bureau (IAB) standard that defines an XML format for distributing digital video ads. This standard allows publishers to embed video ads in their content and provide detailed information about the ads themselves, such as duration, format and destination URL.

  • VMAP (Video Multiple Ad Playlist)

VMAP is another IAB standard that serves as a management protocol for video ads. VMAP allows publishers to schedule and organize a series of video ads within a single time slot, allowing for greater flexibility in ad management.

Integrating AD Tag VAST or VMAP with Teyuto​

Here is a general overview of the process of integrating AD Tag VAST or VMAP with Teyuto:

  • Access to Teyuto: Log in to your Teyuto account or create a new account if you don't have one.

  • Configuration of integration parameters: In your dashboard, access the "Settings" / "Ad Tag section" /

  • Get the tag from your advertising provider There are several solutions on the market that allow you to create advertisements or use ready-made advertisements, we have prepared a list of providers at the end of this guide.

  • Copy the generated VAST or VMAP tag in Teyuto.

  • Testing and monitoring: Run extensive tests to make sure your ads appear correctly on your videos. Also monitor ad performance.

Teyuto Compatible Ad Providers:​

  • AdSense Also from Google, AdSense is a self-service advertising solution that allows publishers to monetize their content online. If you run a small or medium sized website, AdSense could be a good option.
  • Google Ad Manager Google Ad Manager is one of the most advanced ad management platforms and is widely used. It offers a wide range of features, including support for display, video and native ads, as well as a suite of tools for managing ad campaigns and maximizing revenue.
  • AdSpeed AdServer AdSpeed ​​AdServer is an advertising management platform that primarily serves to provide an infrastructure for managing and distributing online advertisements. The platform offers a number of key features that are useful for both publishers and advertisers looking to make the most of their online advertising businesses.
  • OpenX OpenX is an open-source ad management platform that offers a number of advanced features, including support for display, video and native ads. It is known for its flexibility and customization.
  • SmartyAds SmartyAds is an advertising management platform that offers solutions for display, video and mobile advertising. It also provides advanced targeting tools and optimization features.
  • Revive Adserver Revive Adserver is an open-source solution that can be installed on your own servers. It is suitable for those who want more control over the management of advertisements. Hosted solution.
  • Epom Ad Server Epom Ad Server is an advertising management platform with support for display, video and mobile ads. It also offers advanced targeting features and detailed reporting.
  • Adsterra Ad Network Adsterra is an advertising network and platform that connects advertisers with publishers to deliver a wide range of online advertising solutions, including display ads, popunders, push notifications, and more. They offer a global reach and a variety of targeting options for effective digital marketing campaigns.

However, Teyuto can support many other vendors. Contact us if you need support.